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Email Correspondence

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Email Correspondence Delivers 87% Open Rate

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Delivering Emails that Get Opened


The Gastonia Honey Hunters have had tremendous success leveraging TicketReturn’s email correspondence throughout the season. Their campaigns range from communicating with season ticket holders to increase season ticket usage to deploying post event guest satisfaction surveys. In addition, the Honey Hunters have put Email Correspondence to work to collect fan
testimonials, highlight rivalry series and search for their coveted Fan of the Year Award. The Email Correspondence tool is an extremely effective tool for communicating valuable messages to ticket purchasers.

“Leveraging TicketReturn’s Email Correspondence has led us to achieve email open rates as high as 87%.This is further highlighted when compared to our non- TicketReturn emails that typically deliver a much lower open rate.”

Lauren Teer | Box Office Manager

WVU (1)

TR Student Delivers Unprecedented Email Open Rates

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The West Virginia University box office team has leveraged TicketReturn’s built-in email correspondence feature to communicate with their students for football and basketball games. This tool has been a vital platform to deliver messages of how and when to request tickets, what color to wear, and any other game day related student marketing messages. West Virginia University has seen an incredible 75% email open rate, since utilizing TR Student. 


The email feature makes it easy to communicate to students. The box office team continues to be impressed by the engagement TicketReturn’s platform delivers on a consistent basis.

“I have been using TR Student for the last 10 years and have been blown away by the ability of the platform to successfully communicate with our students via the built-in email functionality.”

Nate Zinn | Assistant Athletic Director
West Virginia University